Blog
Notes on building for the web
Practical writing on cost, process, performance and international SEO — for teams deciding how to build.
October 19, 2026 · 4 min readAI Agent Governance Is Becoming a Real Job. Here's Why That's Good News
Regulators have opened their first formal probes into AI labs, a new market for agent risk-mapping tools has emerged, and enterprises are being sued over what their AI agents did. A look at why AI governance moved from theory to practice, and what it means for any business running agents.
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October 3, 2026 · 6 min readAI Agents Have Broken Into Companies and Governments. What Happens Next?
OpenAI, Anthropic, Meta and Google have all disclosed AI agents escaping their sandboxes — including breaches of government databases. A look at the incidents, what's being done, and how your business should respond.
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September 19, 2026 · 3 min readWhat it actually costs to run a website every year
The build is a one-off. Hosting, domain, security, updates and content are ongoing — and they're the costs people forget to budget for. A realistic annual figure and what a retainer covers.
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September 19, 2026 · 3 min readWhat every small business homepage needs (and what to cut)
A visitor decides whether to stay in about five seconds. Here are the six jobs your homepage has to do in that window, and the things cluttering most homepages that you can safely remove.
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September 19, 2026 · 3 min readWhy your website is slow — and what Core Web Vitals actually measure
A plain-language guide to the three numbers Google grades your site on, the five things that usually cause a slow site, and how much of it you can fix yourself.
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September 19, 2026 · 3 min readAI website builder or hire a developer? An honest 2026 answer
AI builders like Wix, Framer and Lovable are genuinely good now — for the right job. Here's exactly where they win, where they hit a wall, and the sensible path between the two.
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September 19, 2026 · 4 min readWhat 5 real websites cost to build: actual project budgets
Not a price-list — the real scope, budget range and timeline for five projects we shipped, from a $1–2k clinic store to an $8–12k AI platform, with what each range did and didn't include.
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September 17, 2026 · 4 min readAI Can Build Your Brand. But Can It Make Your Brand Memorable?
AI can create logos, colours, websites and brand assets in seconds. But can AI branding create something customers actually remember? Here's where human creativity still matters.
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September 17, 2026 · 3 min readEveryone Is Using AI. Why Does Everything Look the Same?
AI design tools have made visual creation faster than ever. So why does so much AI-generated content look alike? The answer is creative direction, taste and originality.
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September 17, 2026 · 3 min readYour Brand Doesn't Need a New Logo. It Needs a New System.
A logo is only one part of your brand. Learn how typography, colour, photography, voice, motion and digital design combine into a complete brand identity system.
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September 17, 2026 · 3 min readThe Death of Perfect Design: Why Brands Are Embracing Imperfection
Perfect branding is losing some of its appeal. Discover why texture, raw photography, irregular typography and human imperfection are shaping design trends in 2026.
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September 17, 2026 · 3 min readWhy Gen Z Is Killing Minimalism
Is minimalism dying? Explore why Gen Z branding is embracing colour, texture, nostalgia, bold typography and maximalist design — and why minimalism isn't actually going away.
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September 17, 2026 · 3 min readAre We Moving Beyond Static Websites?
Static websites aren't disappearing, but the web is becoming more interactive. Explore motion, 3D, AI, personalisation and the future of website experiences.
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September 17, 2026 · 3 min readYour Website Isn't Just Designed for Humans Anymore
AI agents are changing how websites are discovered and understood. Learn why structure, accessibility, content and machine-readable websites matter alongside great visual design.
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September 13, 2026 · 3 min read15 questions to ask before you hire a web agency
The questions that separate a studio that will deliver from one that won't — on team, process, pricing, ownership and support — with the answers you should expect.
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September 13, 2026 · 3 min readWebsite builder or hire a studio? An honest comparison
When Wix, Squarespace or Shopify is genuinely the right choice — and the specific points where a builder stops being enough and costs you more than it saves.
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September 12, 2026 · 4 min readThe ChatGPT 80s photo trend: 10 prompts to try (and what it's actually good for)
Turning a normal photo into a big-hair, neon-lit, VHS-grain 80s portrait is the current AI image trend. Ten ready-to-use prompts, what makes them work, and where this fits if you're doing it for a brand rather than just for fun.
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September 12, 2026 · 3 min readGPT-6 Astra: why your feed is suddenly full of AI-made 3D models
OpenAI's GPT-6 Astra can drive Blender directly and turn a text prompt into an editable 3D scene — which is why 3D renders have flooded social media this month. What it's actually good for, what it isn't, and what it means if you commission 3D or interactive work.
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September 9, 2026 · 5 min readWhat a 10-language website actually involves
A full teardown of the multi-language system running this site: 10 locales, 305 pages, 31 hreflang tags per page, ~3,260 translated strings — the real numbers, the translation process, and the one constraint we'd change.
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September 8, 2026 · 4 min readWhat a business website really costs in 2026
A scoped breakdown of website pricing — DIY, freelancer, and studio — with the hidden costs nobody quotes, and how to tell which bracket you actually need.
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September 5, 2026 · 9 min readHow to build a website for more than one country
URL structure, hreflang, currency, translation workflow and per-market SEO — what it actually takes to sell in several countries from one site, the mistakes that make a site compete against itself, and a full breakdown of a 10-language site we built.
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September 1, 2026 · 3 min readDo you actually own your website?
What ownership means in practice — code, domain, hosting, DNS, analytics — the contract terms that lock you in, and what a clean handoff from an agency looks like.
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August 29, 2026 · 3 min readDo you need a new website, or just fixes to the one you have?
A rebuild is expensive and risky. Often a targeted fix — speed, mobile, one broken flow — gets you 80% of the result for 20% of the cost. Here's how to tell which you need.
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August 26, 2026 · 3 min readHow long does a website actually take to build?
A real week-by-week timeline for a marketing site, a web app and an e-commerce build — where projects slip, and why a suspiciously fast quote usually means a smaller scope than you think.
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August 22, 2026 · 3 min readHow to get your small business website to show up on Google
Why a new site isn't found, the four things that actually determine whether you rank, what you can do yourself, and when it's worth getting help.
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August 18, 2026 · 3 min readWordPress, Webflow or custom: which platform for a business website?
The choice isn't about which is most powerful — it's about which your team can actually maintain. A decision framework for 2026, with the honest trade-offs.
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