Blog
Notes on building for the web
Practical writing on cost, process, performance and international SEO — for teams deciding how to build.
- September 22, 2026 · 3 min read
15 questions to ask before you hire a web agency
The questions that separate a studio that will deliver from one that won't — on team, process, pricing, ownership and support — with the answers you should expect.
- September 15, 2026 · 3 min read
Website builder or hire a studio? An honest comparison
When Wix, Squarespace or Shopify is genuinely the right choice — and the specific points where a builder stops being enough and costs you more than it saves.
- September 9, 2026 · 4 min read
What 5 real websites cost to build: actual project budgets
Not a price-list — the real scope, budget range and timeline for five projects we shipped, from a $1–2k clinic store to an $8–12k AI platform, with what each range did and didn't include.
- September 9, 2026 · 5 min read
What a 10-language website actually involves
A full teardown of the multi-language system running this site: 10 locales, 305 pages, 31 hreflang tags per page, ~3,260 translated strings — the real numbers, the translation process, and the one constraint we'd change.
- September 8, 2026 · 4 min read
What a business website really costs in 2026
A scoped breakdown of website pricing — DIY, freelancer, and studio — with the hidden costs nobody quotes, and how to tell which bracket you actually need.
- September 7, 2026 · 3 min read
AI website builder or hire a developer? An honest 2026 answer
AI builders like Wix, Framer and Lovable are genuinely good now — for the right job. Here's exactly where they win, where they hit a wall, and the sensible path between the two.
- September 5, 2026 · 9 min read
How to build a website for more than one country
URL structure, hreflang, currency, translation workflow and per-market SEO — what it actually takes to sell in several countries from one site, the mistakes that make a site compete against itself, and a full breakdown of a 10-language site we built.
- September 3, 2026 · 3 min read
Why your website is slow — and what Core Web Vitals actually measure
A plain-language guide to the three numbers Google grades your site on, the five things that usually cause a slow site, and how much of it you can fix yourself.
- September 1, 2026 · 3 min read
Do you actually own your website?
What ownership means in practice — code, domain, hosting, DNS, analytics — the contract terms that lock you in, and what a clean handoff from an agency looks like.
- August 29, 2026 · 3 min read
Do you need a new website, or just fixes to the one you have?
A rebuild is expensive and risky. Often a targeted fix — speed, mobile, one broken flow — gets you 80% of the result for 20% of the cost. Here's how to tell which you need.
- August 26, 2026 · 3 min read
How long does a website actually take to build?
A real week-by-week timeline for a marketing site, a web app and an e-commerce build — where projects slip, and why a suspiciously fast quote usually means a smaller scope than you think.
- August 22, 2026 · 3 min read
How to get your small business website to show up on Google
Why a new site isn't found, the four things that actually determine whether you rank, what you can do yourself, and when it's worth getting help.
- August 18, 2026 · 3 min read
WordPress, Webflow or custom: which platform for a business website?
The choice isn't about which is most powerful — it's about which your team can actually maintain. A decision framework for 2026, with the honest trade-offs.
- August 14, 2026 · 3 min read
What every small business homepage needs (and what to cut)
A visitor decides whether to stay in about five seconds. Here are the six jobs your homepage has to do in that window, and the things cluttering most homepages that you can safely remove.
- August 10, 2026 · 3 min read
What it actually costs to run a website every year
The build is a one-off. Hosting, domain, security, updates and content are ongoing — and they're the costs people forget to budget for. A realistic annual figure and what a retainer covers.
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